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New ad shows the reality and frustrations of breastfeeding, using actual breasts



New ad shows the reality and frustrations of breastfeeding, using actual breasts

This year’s Golden Globes are getting real about the realities of breastfeeding.




The pregnancy and labor brand Frida Mom made two versions of an ad showing real moms with their actual babies managing the sometimes frustrating aspects of breastfeeding. One is the unedited version shown above that’s already been released online, and the other is the made-for-TV edition that will air during the awards ceremony this Sunday, according to Adweek. 

Both shine a spotlight on the experiences of new moms. For example, they show mothers trying to get their baby to latch, questioning if they’re a good mother, and pumping milk into the early morning hours as their spouse sleeps beside them. Anyone who’s ever breastfed will likely relate to some, if not all, of the scenarios. It ends with a poignant message: “Care for your breasts. Not just your baby.”  Read more…

More about Lifestyle, Parenting, Social Good, Moms, and Social Good
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