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Google will stop scanning your Gmail messages to sell targeted ads – The Verge

The Verge Google will stop scanning your Gmail messages to sell targeted adsThe VergeGoogle will stop its long-standing practice of scanning the contents of individual Gmail users for advertising purposes, the company announced in a blog post today. The practice, something Google has done nearly since the […]

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Google will stop scanning your Gmail messages to sell targeted ads – The Verge

The Verge Google will stop scanning your Gmail messages to sell targeted adsThe VergeGoogle will stop its long-standing practice of scanning the contents of individual Gmail users for advertising purposes, the company announced in a blog post today. The practice, something Google has done nearly since the […]

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5 Tips for Building Effective Automated Emails

Meet your new superpower: the power to be everywhere. With automated email campaigns, you can deliver a targeted sequence of emails to be sent automatically on a schedule of your choosing – which makes it possible to build relationships with subscribers no matter where you are! You can […]

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A group of New York City ad employees are baiting Planned Parenthood’s opponents with a fake petition

As Republicans try to advance toward their goal of defunding Planned Parenthood, a trio of advertising employees thinks it has found a way to convince people it’s misguided: by tricking them into learning more about what Planned Parenthood does. Alyssa Georg, Elena Knox, and Claudia Cukrov work for […]

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Blizzard sees you: ‘Overwatch’ loot boxes will drop less duplicates

In a new developer update posted today, Overwatch game director Jeff Kaplan announced that the game’s loot boxes will have a much lower chance of dropping duplicate items in the future. “One of the things that we’re going to do is drastically reduce the rate of duplicates […]

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Snapchat acquires social map app Zenly for $250M to $350M

 Snapchat’s newest feature, Snap Map, is based on its latest acquisition, social mapping startup Zenly. TechCrunch has learned that Snapchat has bought Zenly for between $ 250 million and $ 350 million in mostly cash and some stock in a deal that closed in late May. Snapchat […]

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What brands can learn from Uber — and Travis Kalanick’s — spectacular rise and fall

Travis Kalanick, the co-founder and CEO of Uber, has stepped down as the ride-hailing company’s top executive. Brand experts welcome the move, saying it’s the first step Uber needs to reinvent itself. The company and Kalanick’s rise and fall offers several lessons for other brands. Brands must […]

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Periscope lets you buy and send Super Hearts that broadcasters can cash in

 Periscope has a new revenue stream and a new way to attract the best live video content to its Twitter-owned app. Today Periscope launches Super Hearts — in-app purchase virtual goods that users buy for real money, send to creators as animated hearts that get them attention […]

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Can a fancy new video feature make Match cool again?

Everything old is new again. So maybe it shouldn’t surprise us that the next big thing in dating might be Match… Dot com? Uh huh. As anyone who’s spent any time on dating apps lately knows, the endless parade of matches — and all the chatting and […]

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[Quiz] What’s Your Email Writing Style?

Did you know subscribers spend 15-20 seconds reading each email they open? Fifteen to twenty seconds – that’s all the time you have to make an impression and get readers to take action. Thankfully, there are ways to optimize your email content to make it powerful and effective. […]

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