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MWC would be boring if it was just a phone show – The Verge

Livemint MWC would be boring if it was just a phone showThe VergeAs the chills of February give way to the renewal of March, the mobile industry kicks off its year with the grand Mobile World Congress in Barcelona. In years past, this has been the launchpad […]

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KFC trolls the internet with a ‘clean-eating burger’ complete with spiralized chicken breast and ice cube relish (YUM)

KFC UK and Ireland decided to have a little bit of fun with its social media this week. On Thursday, the fast food giant advertised a forthcoming “clean-eating burger” on its social media accounts. The burger apparently consists of: A chia-seeded cauliflower bun Unsweetened almond yoghurt Ice […]

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Facebook’s mobile prodigy launches video charades game

 Michael Sayman was just 17 when Facebook hired him, but he’d already built 5 apps. Now 7 years after his first launch, the Facebook product manager has just released Show and Tell, which turns selfies and visual communication into a game. You’re given an emotion to act […]

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SoFi confirms $500 million in new funding as it pushes beyond lending

 Online finance startup SoFi got its start refinancing student loans but gradually has been adding other services to members. To expand into new regions and move closer to becoming a full-service financial services company, SoFi has confirmed that it raised an additional $ 500 million in equity […]

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Google Self-Driving Car Unit Accuses Uber of Using Stolen Technology – New York Times

New York Times Google Self-Driving Car Unit Accuses Uber of Using Stolen TechnologyNew York TimesAn Uber vehicle mapping the streets and topography of Pittsburgh last year in preparation for the use of driverless cars. Credit Jeff Swensen for The New York Times. SAN FRANCISCO — Waymo, the […]

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Immersive video is the future of digital advertising

The digital ad space is murky, and it’s becoming increasingly clear that users aren’t seeing as many ads thanks to ad-blocking technology. And even when they do see ads, more than 60% of users say they find them annoying and intrusive. Furthermore, people have been shifting to […]

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Longtime Apple PR veteran Nat Kerris has nabbed a big job at Edelman

Natalie Kerris is a familiar name to many people in tech after her 14 years at Apple. And she just re-entered the tech PR world as the global chair of PR agency Edelman’s technology sector, where she’ll oversee a unit that includes over 700 communications professionals. Kerris famously left […]

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How Brands Use Video to Boost Awareness

What is brand awareness and how does it affect your larger business? As it turns out, it affects things a great deal. According to Harvard Business Review, 64% of people said that shared values were the main reason why they had a relationship with a brand in […]

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How to Use a Knowledge Base to Grow Your Social Presence

I can’t think of a day when I didn’t check my Facebook, let alone the other social channels like Twitter, Instagram, SnapChat and what not. Social media is not a trend anymore, it has become a habit and a way of life. If we analyze the involvement […]

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Gynopedia helps female travelers find reproductive health care around the globe

Getting comprehensive sexual and reproductive health care as a woman is hard. Getting care while jet setting, however, is damn near impossible. But a silly-named site is looking to change this fact for female travelers, allowing globetrotters the ability to access need-to-know health information in an easy […]

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